Samsung The Frame TV: Why Naples Luxury Homes Love It
In Naples' luxury homes where every detail is curated by interior designers, a black rectangle on the wall when the TV is off is unacceptable. Samsung The Frame solves this elegantly — when powered off, it displays museum-quality artwork that looks like a framed canvas.
The Frame uses a matte anti-reflection display and ambient light sensors to match the artwork's brightness and color temperature to your room's lighting. With the optional magnetic bezel covers in wood, white, or black, it truly looks like a framed piece of art. Many of our Naples clients display custom family photos or curated collections from Samsung's Art Store.
Installation requires precision. The Frame ships with a slim-fit wall mount that positions the TV nearly flush against the wall — but this means the One Connect box (which handles all cables and connections) must be hidden elsewhere. We typically mount the One Connect box inside a nearby media cabinet or in-wall enclosure, running a single thin cable to the TV.
We pair most Frame installations with a Sonos soundbar mounted invisibly below the TV and a Sonos Sub hidden behind furniture. The result is a living room that looks like a gallery and sounds like a theater.